Hotel Technology Management
Implement a technology stack that works for your property type and for your ideal customer.
The Sunshine Gals leverage technology to market to your guests.
We go beyond the planning and booking stage to assess all opportunities for your brand.
Did you know that 69% of leisure travelers who are smartphone users search for travel ideas during spare moments? Like when they’re standing in line or waiting at a doctor’s office.
That’s why we use mobile-first strategies that employ the 7 Stages Of The Guest Lifecycle to meet them where they are.
Google Research
shows that a typical online travel consumer is exposed to more than 38,983 micro-moments in a 60-day timeframe and visits an average of 18 websites via multiple devices across eight sessions before making a hotel.
This statistic highlights the importance of having a presence on a variety of channels.
We’re obsessed with data mining.
Our focus on data sometimes nears obsession, and we’re ok with that. We dive into every technology platform to mine data and grow your customer list so your hotel can market to your guests directly.
Because it’s not just data. It’s Relationships.
We gather first-party data from these systems to track guests and their preferences, reaching out to them in customized ways that meet their needs and truly build guest loyalty.
Technology stacking that works for you.
The Sunshine Gals have deep experience in a variety of platforms, and we are guided by our successes and rich data when we make recommendations for your hotel marketing technology infrastructure.
We know how to optimize each guest’s end-to-end experience.
We recommend and implement the best tools so you can engage, acquire, welcome and create loyalty among travelers, no matter what digital channels, devices or touch points they prefer.